Saturday, July 25, 2009

Fragrant Innovation from Peugot !

Here is a fragrant innovation from French automaker Peugot - an air freshening perfume diffuser fitted onto the dashboards of numerous versions of the 207 and 308 model cars. It is integrated into the dash and perfumes the passenger compartment to a desired intensity via the use of the air circulation. The perfumes offered from Peugot are reported to have been developed in partnership with a major French perfumer and offer "anti-tobacco" qualities - two birds with one stone. There are a number of perfumes offered from Peugot and it is very easy to change perfumes while keeping the cartridge already begun for later use, one must simply slide in and out as shown in the illustration above!

Knowing me, the first thing I would do is rip a cartridge apart and figure out how to refill it with Ambre Sultan or Royal English Leather :)

(car incense burner offered by "MingChina" on E-bay)

I wonder if this particular innovation from Peugot was at least partly inspired by the growing popularity of these portable incense burners that gain their power through the cigarette lighter of your vehicle. I have one and have used it to burn some nice quality agarwoods and sandalwoods on the way to classes, meetings etc - I would prefer not to have my entire vehicles cabin filled with smoke though ;)

1 comment:

Leon said...

I prefer the tech smell of a new car. But, for older, worn off ones these devices would be rather necessary.